Growth Marketing Manager Europe, Remote
Growth Marketing Manager (mwd)
Germany/Spain/Switzerland
Flowable is a leading provider of open-source Intelligent Business Automation solutions that combine the power of case and process support into a single platform. Used by many of the world’s prestigious organizations like SAP, Dow Jones, and many other Fortune-500 companies to quickly build and deploy business applications that increase business efficiency, deliver outstanding customer experience, and drive operational excellence. Founded in 2010, Flowable has Offices in Switzerland, the US, Germany, Spain and Singapore.
This is an excellent position for an analytical and data driven Growth Marketing Manager who is familiar with key growth and digital marketing concepts and can use these types of metrics to drive smart and efficient decision making.
What you’ll be doing:
Growth strategy – Leading and developing Flowable’s growth strategy, budget and execution across paid and unpaid user acquisition and retention channels.
Campaign development – Building campaigns in the classic channels including paid social, SEO/SEA/SEM, Youtube ads, email/CTM etc. Working in partnership with the wider marketing team to ensure proper measurement of brand lift and effect of marketing campaigns.
Performance analysis – Tracking all campaigns and analyzing data on marketing performance. Developing the reporting framework to share and align on growth strategy and execution.
What you bring:
Are you familiar with key growth and digital marketing concepts? Can you connect the dots between marketing and revenue touch points?If this sounds like you, then take a look at our technical requirements:
3+ years’ experience managing performance marketing ideally in the B2B tech market
Experience in evaluating and interpreting performance data; confident with Excel, pivot tables, ROI calculations, etc.
Highly technical and analytical mindset, able to navigate your way around attribution models, adtech, analytics, segmentation, automation etc.
Excellent oral and written English skills, German is a strong plus
Exposure to marketing platforms (Pardot) and CRMs (Salesforce) is a major plus
What you can expect:
You will enjoy flexible working-hours, training, and remote working from anywhere in Europe. However, we think these are the most interesting advantages of working at Flowable:
Direct impact – Join our newly created Marketing team from day 1. Own and lead our Growth strategy whilst helping to define and reach ambitious growth KPI’s within team.
Our company culture - Be part of an international and open-minded company, where you will enjoy great team activities as well as social and sports events. We are an agile company with flat hierarchies because we count on people, not titles.
Career growth - Flowable is a young company where you will be given the room to develop yourself and learn new things intensively while the company grows. Take the opportunity!